Mobile Strategy

Octymo helps its Customers to succeed in mobile by offering tailored solutions.  Our extensive knowledge and experience of the mobile handset value chain and dynamics gives us a unique insight into how products are brought to market.

1. Technical studies

Octymo conducts technical studies for Customers into a range of areas.  These studies can be broad or can focus on a small part of the market, and we are able to draw upon our technical and market knowledge to bring innovative thinking to each study.  Subjects include:

• Cloud computing and its impact on mobile
• Application possibilities for femtocells
• Wireless enabled devices for medical purposes

We also complete technical due diligence and patent reviews around specific topics on behalf of our Customers.

2. Strategic marketing plans

Getting your product or service concept launched in mobile can be a frustrating experience - the mobile market is vast and complex, and the routes to market are many.  Octymo helps companies to navigate through this is and can help you develop a comprehensive marketing plan for your business.  Typically this covers:

• Analysis of the market relevant to how it applies to your product or service
• Product strategies and routes to market - options and recommendation
• Implementation plan including identifying and introducing key target customers

With our network of contacts in the mobile industry, Octymo is able to focus on winning real business with your Customers rather than just provide the theory.

3. Productisation

If you need to deliver a finished product, be it a mobile handset or another consumer device, then Octymo can lead you through this process.  This includes:

• Selection of ODM/manufacturing partner
• Technology and other supplier selection
• Project management of the whole process – development, test, manufacturing etc..
• Quality management

Having worked with more than 50 Customers over 10 years, bringing many products to market, Octymo has a deep understanding of what is required to make this process as smooth as possible and to deliver products on time and at the right cost and quality.  More...